I have been an Etsy seller for a few years, I got the odd sale here or there but nothing steady. It has been frustrating, to say the least. I wondered what was the magic key to get more attention. I added more and still nothing. I changed my photos several times still nothing. I started to add money to bring customers my way from google marketing through Etsy. Got a couple sales but again nothing much.
Over and over I have been trying to get the attention of others by blasting my twitter and facebook. Wondering what the heck was going on!
Then I decided to have a sale, I put a percentage off and waited. BOOM a sale, then another!!! NICE!
SO I thought that was awesome now people will start to come back often to my shop so I left it for a while and then again…. nothing.
WHY! So I was a bit slow on process mostly because I had other projects so it wasn’t really a priority.
Then when I was finished and wasn’t busy again I decided to have a different sale. And again BOOM! another sale!! then another!
I figured it out… I finally figured what was making people come to my store. If I had a sale it was more appealing to the buyer! Even when I had dropped my prices before the sale it did not matter. It was the coupon sale that was the ticket. It was marketing for me. It cost me nothing really for the overall idea had developed that when you have a sale you drive business to your store!!
So now I got it. The key to getting some sales was not lowering my prices or offering something for nothing.
No it was a 10- 15 % sale at times or even 30 % it didn’t matter as long as I was having something going it was achieving what I had so desperately wanted! I haven’t made my millions yet and its just starting but I am happy to say if you are new to Etsy have a sale!!!
What do you have to lose, Because the end result is you want the sale and this is how you get people looking! And I know it sounds too ridiculous and simple and it is! try it, the traffic you will see will show you the difference as well thanks for Etsy for having the analytics to keep track of it all for you!
Good luck! and I hope you have great success.